Who is Linda Yaccarino – Elon Musk’s Replacement As New Twitter CEO ?

Twitter CEO Elon Musk has announced NBC Universal executive Linda Yaccarino as his replacement. Yaccarino is expected to join in six weeks. What are the challenges facing the new CEO?

New Twitter CEO Linda Yaccarino said that she is excited to help transform the platform and was inspired by Elon Musk’s ‘vision’.Elon Musk on May 12, 2023 said he has chosen top ad executive Linda Yaccarino as CEO of Twitter as he fights to reverse fortunes at the struggling platform he bought for $44 billion last year. (AFP)

After being appointed Twitter CEO on Friday, Linda Yaccarino reacted to the news for the first time on Sunday by tweeting that she was inspired by outgoing boss Elon Musk. She shared her excitement about integrating Musk’s ‘vision for a better future’ with Twitter’s transformation.Responding to Musk’s tweet announcing the change in top leadership, she thanked the billionaire and wrote, “I’ve long been inspired by [Musk’s] vision to create a brighter future. I’m excited to help bring this vision to Twitter and transform this business together!”